Icy Calm Pty Ltd

Greenpower – Australia’s first climate change education campaign

Today climate change is part of our everyday vocabulary, but there was a time in the late 1990′s, well before Al Gore’s ‘Inconvenient truth’ when the NSW Government was actually leading the way in terms of climate change education. Marco Cicchianni and I had formed Cicchianni Malone by this time, and won a competitive pitch for the country’s first climate change campaign. It was a to a be wake-up call, detailing what a future in a warmer world will be like – droughts, severe weather, rising sea levels, and a bleached Great Barrier Reef. One of the key solutions – to shift to Green Power.